Rusty Pollo Rostizado

Rusty Rotisseries, as an emerging brand, required the development of a comprehensive branding, web design, and packaging project focused on conveying the authentic flavor, warmth, and personality of a modern rotisserie while maintaining a traditional touch. The visual identity was built to be memorable and aesthetically appealing, instantly connecting with the target audience. The website was designed to be clear, fast, and SEO-optimized, facilitating navigation and solidifying the brand's digital presence. Finally, the packaging design was conceived to maintain product quality, strengthen Rusty brand recognition with every purchase, and stand out at the point of sale and on delivery platforms.